NA24.no is running a story about Naked Nordic today. The story is published here in Norwegian. If you prefer to read it in English, then just continue reading.

Marketing consultants in Naked delivered one million surplus profit last year and expect to increase further this year.

“We have an compelling offering, especially in these times of financial crisis” says Managing Partner Eddie D`Sa to NA24

Amongst advertising and media agencies, there were many who were highly skeptical towards the Naked business model when they began operations here in the country four years ago, but time has shown that their offering is the guiding light these days. Naked Oslo is a part of the Naked network with approximately 400 employees worldwide.

“What we have seen is that the established agencies have changed very little in their offer, but that they have adopted our language about communication objectivity and the like” said D`Sa.

Naked Nordic was a fresh breath of air in the industry when they started the business and the company acquired major clients like Nokia, Opplysningen, Tine, and Telenor.

It has since come to work with the even bigger players such as Coca-Cola, which, among other things, Naked Oslo has assisted in Russia and Eastern Europe.

Growth.

“Foreign assignments accounted for approximately 30 percent of turnover. In addition to Russia, we had assignments amongst others in Austria, Hungary and Poland, as well as in Sweden and Denmark” says partner Ørnulf Johnsen in Naked.

He says the international assignments are a significant feather in the cap.

“This are first division international companies who could have chosen to collaborate with any agency in Europe, and yet chose to work with this small company in Norway” said Johnsen.

He is responsible for the new office in Copenhagen and Naked has also opened an office in Stockholm. The Nordic & CEE region is led by D’Sa and Johnsen. The creation of the two new offices are funded by operations in Oslo and will already be in the surplas in year one.”